Online from Homerton College, University of Cambridge

Business Strategy in an International World

Professional Development, Official College Programme
at the University of Cambridge
Options:
Residential Course:
£
Online Course:
Custom Dates | 8 Weeks | 32 Hours | 16 Sessions |
£
2150
Disciplines:
Management
Multidisciplinary
Business
Communications
Leadership
Recommended English proficiency level:

Business Strategy in an International World

Programme Highlights
Cambridge Teaching Methods

Cambridge Teaching Methods

Our programmes incorporate Cambridge’s renowned approach to education, including critical thinking, leadership development, and real-world application.
Global Perspective, Local Relevance

Global Perspective, Local Relevance

Our programmes are built for international teams, integrating global best practices with region-specific case studies and cultural insight.
Lifelong Learning

Lifelong Learning

Dynamic programmes tailored for everyone, from high school and university students, through to the professional and executive level.
Personalised Mentorship and Feedback

Personalised Mentorship and Feedback

Small group sessions and one-to-one feedback mirror the Cambridge supervision system, helping students refine their thinking and grow with confidence.
Tailored Learning, Real-World Results

Tailored Learning, Real-World Results

Each programme is custom-designed to align with your organisation’s strategic goals, ensuring immediate application and measurable impact in the workplace.
World-Class Faculty & Cambridge Expertise

World-Class Faculty & Cambridge Expertise

Courses are delivered by academic experts and industry practitioners affiliated with the University of Cambridge, blending cutting-edge research with real-world insight.
⁠Career-Focused and Research-Enriched

⁠Career-Focused and Research-Enriched

Students explore future pathways through practical workshops, industry insights, and get exposure to Cambridge-style teaching.

Professional Development Programme

Academic Programme

Leading Disruption

Explore how leaders drive transformative growth, navigate uncertainty, and build resilient teams through real-world case studies of disruptive innovation.

Business Strategy

Gain a clear framework for defining, formulating, and executing impactful strategies with confidence.

Business Model Canvas

Learn to apply this widely used tool for business design through case studies and hands-on activities.

Customer Research

Master qualitative and quantitative research techniques to design value-driven propositions with commercial and social impact.

Stakeholder Engagement

Develop strategies to build trust, reduce uncertainty, and drive decision-making, drawing from best practices in top technology firms.

Design Thinking

Apply design thinking principles to corporate innovation and problem-solving, from daily challenges to major transformations.

Agile

Understand agile methodologies and their application in large organisations, with insights from financial services and insurance sectors.

Systems Mapping

Use systems thinking to identify high-impact solutions to complex organisational and societal challenges.

This Programme
is Specifically
designed for:

⁠Senior executives and mid-level managers responsible for strategic planning and execution

Business leaders aiming to expand operations in international markets⁠

Professionals involved in stakeholder engagement and organisational transformation

⁠Entrepreneurs and innovators seeking to develop scalable and sustainable business models

Programme Outcomes

  • Understand how to set strategy and deliver transformative growth.⁠
  • Approach strategic conversations with confidence and clarity.
  • Learn how to use the Business Model Canvas.
  • Review some of the core principles and approaches behind qualitative and quantitative commercial customer research.⁠
  • Develop tools and techniques for stakeholder engagement.
  • Practical tips for applying the core principles of design thinking to problem solving scenarios.
  • Understand best active and common issues in delivering agile transformation.
  • ⁠Help participants to identify opportunities for high-leverage solutions in their organisations and beyond.

Empowering Participants for Academic and Career Success

Earn a Valuable Cambridge Certificate

Global Credibility: A certificate from a University of Cambridge college signals world-class academic quality and enhances the professional reputation of your team.

Talent Attraction & Retention: Employees value development pathways that offer prestigious recognition, helping you recruit and retain top talent.

Client & Stakeholder Confidence: Certification demonstrates a tangible commitment to excellence and continuous improvement across your organisation.

Career-Ready Credentials: Participants gain a recognised academic endorsement that supports internal advancement and external credibility in competitive industries.

Enquire program

Program Schedule

Plan Your Success
Day #
Monday

Week 1: Strategic Innovation Foundations

Session 1: Leading in Uncertainty

  • Welcome & orientation
  • Understanding disruption and transformational leadership
  • Real-world case: How leaders navigate change
  • Interactive poll: Where is disruption happening in your sector?

Session 2: Strategy in Action

  • Practical strategy frameworks (SWOT, OKRs, Porter’s)
  • From planning to execution
  • Breakout: Drafting your strategic challenge
Day #
Weekday

Week 2: Designing Future-Ready Businesses

Session 3: Business Model Canvas – Part 1

  • What makes a model innovative?
  • Key blocks of the canvas
  • Guided exercise: Build your first canvas

Session 4: Business Model Canvas – Part 2

  • Critiquing and refining models
  • Common traps & iteration
  • Peer feedback session
Day #
Weekday

Week 3: Understanding Customers Deeply

Session 5: Customer Research – Qualitative

  • Empathy interviews, user personas, journey mapping
  • Live demonstration + paired interviews in breakout rooms

Session 6: Customer Research – Quantitative

  • Surveys, customer segmentation, analytics
  • Tools and platforms overview
  • Mini-project: Drafting a mixed-method research plan
Day #
Weekday

Week 4: Human-Centred Innovation

Session 7: Design Thinking – Part 1

  • Core stages & mindset
  • Innovation in practice: Corporate case studies
  • Collaborative ideation session

Session 8: Design Thinking – Part 2

  • Prototyping methods for remote teams
  • Feedback cycles & iteration
  • Group exercise: Present low-fidelity prototypes
Day #
Weekday

Week 5: Stakeholder Dynamics

Session 9: Mapping and Understanding Stakeholders

  • Influence mapping
  • Building trust remotely
  • Discussion: Internal vs external engagement

Session 10: Strategic Stakeholder Communication

  • Storytelling, clarity under pressure, reducing uncertainty
  • Role play: Framing and pitching innovation
Day #
Weekday

Week 6: Agile in Real Organisations

Session 11: Agile Principles for Leaders

  • Key agile tools (Scrum, Kanban, Sprints)
  • Adapting agile in legacy firms
  • Sprint simulation for remote teams

Session 12: Agile at Scale

  • Scaling frameworks (SAFe, LeSS)
  • Change resistance and how to manage it
  • Panel clip: Insights from the financial sector
Day #
Weekday

Week 7: Systems Thinking for Complex Challenges

Session 13: Systems Mapping – Part 1

  • Seeing the big picture: Causal loops, feedback cycles
  • Case analysis: When small issues create system failure

Session 14: Systems Mapping – Part 2

  • Leverage points and unintended consequences
  • Group mapping: Solve a shared organisational challenge
Day #
Weekday

Week 8: Integration & Leadership Practice

Session 15: Leading Disruption – Part 1

  • Innovation case studies: What disruptors do differently
  • Diagnostic: Where is your opportunity to lead change?

Session 16: Leading Disruption – Part 2

  • Synthesising strategy + tools
  • Final presentations: Action plans & peer feedback
  • Wrap-up, certificates, next steps
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Monday

Week 1: Strategic Innovation Foundations

Session 1: Leading in Uncertainty

  • Welcome & orientation
  • Understanding disruption and transformational leadership
  • Real-world case: How leaders navigate change
  • Interactive poll: Where is disruption happening in your sector?

Session 2: Strategy in Action

  • Practical strategy frameworks (SWOT, OKRs, Porter’s)
  • From planning to execution
  • Breakout: Drafting your strategic challenge
Day #
Weekday

Week 2: Designing Future-Ready Businesses

Session 3: Business Model Canvas – Part 1

  • What makes a model innovative?
  • Key blocks of the canvas
  • Guided exercise: Build your first canvas

Session 4: Business Model Canvas – Part 2

  • Critiquing and refining models
  • Common traps & iteration
  • Peer feedback session
Day #
Weekday

Week 3: Understanding Customers Deeply

Session 5: Customer Research – Qualitative

  • Empathy interviews, user personas, journey mapping
  • Live demonstration + paired interviews in breakout rooms

Session 6: Customer Research – Quantitative

  • Surveys, customer segmentation, analytics
  • Tools and platforms overview
  • Mini-project: Drafting a mixed-method research plan
Day #
Weekday

Week 4: Human-Centred Innovation

Session 7: Design Thinking – Part 1

  • Core stages & mindset
  • Innovation in practice: Corporate case studies
  • Collaborative ideation session

Session 8: Design Thinking – Part 2

  • Prototyping methods for remote teams
  • Feedback cycles & iteration
  • Group exercise: Present low-fidelity prototypes
Day #
Weekday

Week 5: Stakeholder Dynamics

Session 9: Mapping and Understanding Stakeholders

  • Influence mapping
  • Building trust remotely
  • Discussion: Internal vs external engagement

Session 10: Strategic Stakeholder Communication

  • Storytelling, clarity under pressure, reducing uncertainty
  • Role play: Framing and pitching innovation
Day #
Weekday

Week 6: Agile in Real Organisations

Session 11: Agile Principles for Leaders

  • Key agile tools (Scrum, Kanban, Sprints)
  • Adapting agile in legacy firms
  • Sprint simulation for remote teams

Session 12: Agile at Scale

  • Scaling frameworks (SAFe, LeSS)
  • Change resistance and how to manage it
  • Panel clip: Insights from the financial sector
Day #
Weekday

Week 7: Systems Thinking for Complex Challenges

Session 13: Systems Mapping – Part 1

  • Seeing the big picture: Causal loops, feedback cycles
  • Case analysis: When small issues create system failure

Session 14: Systems Mapping – Part 2

  • Leverage points and unintended consequences
  • Group mapping: Solve a shared organisational challenge
Day #
Weekday

Week 8: Integration & Leadership Practice

Session 15: Leading Disruption – Part 1

  • Innovation case studies: What disruptors do differently
  • Diagnostic: Where is your opportunity to lead change?

Session 16: Leading Disruption – Part 2

  • Synthesising strategy + tools
  • Final presentations: Action plans & peer feedback
  • Wrap-up, certificates, next steps
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday
Day #
Weekday

Teachers

Expert Educators, Transformative Learning Experiences.

Mark Anderson

Financial Crime & HR Consultant
Ex-investment banker turned global AML/financial crime expert, advising governments and institutions on compliance and HR.
Learn More
Mark Anderson

Having had a successful career as an investment banker & trader, Mark Anderson has built a global reputation as a consultant and ‘trouble-shooter’ for businesses, particularly those with Anti- Money Laundering, Financial Crime & HR-related issues. Mark has worked with Governments and quasi-Governmental institutions worldwide as well as some of the world’s leading financial institutions. His recent projects have included setting up HR divisions, working on offshoring projects and successfully training thousands of staff globally to spot and eradicate money laundering & financial crime.

Jonny Andrews

Theology & Sports Management Professional
Theology graduate now in education and rugby management, pursuing a Masters in Social Innovation at Cambridge Judge.
Learn More
Jonny Andrews

During his time as a undergraduate student at the University of Cambridge, Jonny Andrews studied Theology, Religion and Philosophy of Religion, with particular focus on religion in the Pacific Islands and the ever-changing global religious landscape. He also represented the University of Cambridge at rugby and cricket.

Since graduating from Homerton College, he has worked for BlueBridge Education as Special Projects Manager and for Cambridge University Rugby Club as Assistant DirectordRugby. He is also currently studying for a Masters in Social Innovation at the Cambridge Judge Business School.

Jessica Tayenjam

Social Innovation & Inclusion Leader
Strategist advising global brands on innovation and gender inclusion. Fellow at Cambridge Centre for Social Innovation.
Learn More
Jessica Tayenjam

An experienced strategist, product leader, and user researcher, Jessica Tayenjam specialises in innovation, cultural transformation, and new product/service development for companies of all sizes. Jessica has worked with major brands such as HSBC, Boots, Visa, UNICEF, Dominos, British Gas and NatWest with projects across Europe, the Americas and Eastern Asia. She is also a startup advisor and has mentored a range of new ventures over the last 12 years.

As a Fellow at the Cambridge Centre for Social Innovation, part of the Judge Business School, Jess is passionate about social inclusion and sustainable business. Her particular areas of interest are developing women and gender diverse individuals' leadership and inclusion in the corporate space.

Reviews

Hear From Those Who’ve Transformed Their Futures
BlueBridge delivered a bespoke course that addressed our specific organisational challenges. The facilitators were world-class, and the learning environment at Cambridge inspired fresh thinking across our senior management team. The programme challenged us to think more strategically and communicate more effectively as a leadership team. The Cambridge setting added a level of prestige that truly elevated the experience.
Jonny

Jonny

Corporate Training Participant
The training programme exceeded my expectations. It provided invaluable insights and practical strategies that I could immediately apply to my work. The sessions were engaging, interactive, and tailored to real-world business challenges. The expert trainers created a dynamic learning environment, making complex topics easy to understand and implement. Since completing the programme, I have seen a noticeable improvement in my skills, confidence, and overall performance. I highly recommend it to professionals looking to enhance their expertise and stay ahead in their industry.
Kate

Kate

Corporate Training Participant
Joining the Homerton International Programme was
a game-changer for me. I wanted to challenge myself academically, improve my leadership skills, and gain
a deeper understanding of global perspectives —
and this experience exceeded my expectations. Studying with Cambridge academics and collaborating with ambitious students from around the world broadened my thinking and pushed me outside my comfort zone.
The entrepreneurship module, in particular,
helped me refine my problem-solving skills and gave me the confidence to take initiative in new opportunities. Beyond academics, immersing myself in Cambridge life was unforgettable. This programme not only expanded my knowledge but also strengthened my motivation
and direction for the future.
Paul

Paul

Homerton International Programme
2022 Student

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